Webinars & Videos

March 1, 2012

Acrolinx and ontram: Consistency in both source and target languages

Watch this webinar to learn how you can implement your corporate language consistently and efficiently in both the source and target languages. This presentation particularly focuses on content created with the professional digital publishing software Adobe InDesign.

February 8, 2012

Optimizing content: ten steps to making your content work for you

Watch this webinar to learn from content optimization expert, Jennifer Moody from Experis.  She teams up with Jennifer Beaupre, from Acrolinx to discuss ways that you an optimize content for translation, search, and understandability.

January 25, 2012

Global User-Generated Content

Current approaches to globalizing UGC are somewhat scattered and formative, but they are beginning to provide value. Globalization can be addressed by content creators, in push modes, or by content consumers, in pull modes.

December 9, 2011

The Trifecta of Findability: Content Marketing, Socially-enabled Content, and Search-ready Writing

If your customers can't find it, they can‘t buy it, use it, or recommend it to others. In this one-hour web discussion, Scott Abel, The Content Wrangler, explores the "trifecta of findability" -- content marketing, socially-enabled content, and search-ready writing -- with a panel of experts.

November 17, 2011

Competing on the Edge with a Successful Strategy for Structured and Unstructured Content

Join us for an exciting and informative webinar introducing tips, tools and insight on how to provide customers with high-quality content in every language and optimizing information for a global marketplace with industry experts, Maxwell Hoffman, Jennifer Beaupre, and Tom Aldous. This group draws from several years of publishing challenging, multilingual projects and will share some highly innovative solutions that were developed to dramatically automate multilingual publishing.

October 26, 2011

Super-charge your content: Ten ways to deliver smarter content to your global customers

Join Acrolinx and Adobe in the first of three webinars designed to help you with tips & tricks and best practices on how to deliver better content for a global audience.  Learn which tools are necessary to create and deliver useful, usable content for your global audiences, when and where they need it most. Understand what the future holds and learn how to improve your content and information creation practices to meet challenges in content delivery.

Panel Discussion: Leading Globalized Development in Your Company

Join software globalization industry experts Tex Texin of Rearden Commerce, Andrew Bredenkamp of Acrolinx, Loic Dufresne de Virel of Intel, Adam Asnes of Lingoport, and Richard Faubert of Cisco for an entertaining and informative discussion on their respective companies’ globalization efforts and support.

Operational Inefficiencies: Spotting Process Problems In The Content Production Lifecycle

Scott Abel, The Content Wrangler, talks with Victor Solano, Sr. Manager, Learning Experience & Frameworks at Autodesk, about how socially-enabled support, XML, DITA, and Terminology Management can lead to more efficiency and produce measurable ROI.

eBooks 101: The Digital Content Strategy for Reaching Customers Anywhere, Anytime on Any Device

eBooks are hot! In fact, they're one of the primary growth areas in the publishing industry. But, it's not just traditional publishers who are taking note. As more and more consumers embrace mobile computing, organizations are trying to figure out how to leverage eBooks and their digital cousins — "apps" — in meaningful ways.

Adobe Goes Beyond Traditional Web SEO with Search Ready Writing

Adobe has delivered award-winning software and technologies for more than 25 years, setting the standard for communication and collaboration, bringing vital and engaging experiences to people across all forms of media. With such a broad array of products and a global reach, consistent communication remains top of mind for Francis Tsang, Adobe’s Senior Director of Globalization.

Managing The King: Why Terminology Management is a Critical Component of Successful Content Strategies

Content is king, it is commonly said. Writers, editors, proofreaders and other content professionals have promoted this line of thinking, usually when technology creeps into their turf, promising to help them better create, structure, manage, and deliver content to those who need it — sometimes, without their help.

Dell Translation Effeciency: Moving Upstream

This webinar will take you through Dell’s efforts to centralize translations for Dell.com and marketing.

Protect Yourself: Ensuring Language Conformance with Acrolinx IQ

Watch this presentation and learn how controlled authoring can help companies ensure compliance to standards like Simplified Technical English (ASD-STE100), decrease the cost of translation, and ensure the highest quality content.

Improve Time-to-Market: Acrolinx Presents PayPal, A Global Product Strategy Success Story

Faster time-to-market is a proven competitive advantage for global organizations. Being on time with product information and available in all channels can be a driver for success. Listen to this webinar and learn best practices around streamlining your content creation process and organizing the output across all channels.

Quality is at the Source: Controlled Authoring Practices

This webinar presents some of the advantages and raises a few questions around content development and maintenance.

Worldware Conference - The New Information Revolution

Find out how to produce high-quality product information that will improve the customer experience and drive more business. Additionally, discover how to analyze what your customers and competitors are saying about your products so that you can improve the information that your customers are seeing.

Worldware Conference - Demo Derby

Four companies with innovative products show how their technology improves the globalization process. See presentations from Sajan, Lingoport, Acrolinx and RIGI Localization Solutions.

Strategic Customer Communication with Acrolinx IQ

In this video, Scott Abel, The Content Wrangler, asks questions about international SEO, information quality, and strategic content development. In response, Jennifer Beaupre, of Acrolinx provides an overview of Acrolinx IQ and explains how connecting enterprise content with customer communication is an essential business strategy for companies that want to succeed in global markets.

Terminology Management for Search Engine Optimization

Watch this webinar to learn how the words we use to describe our content impact the ability of others to locate, retrieve and use it. You'll hear real-world examples of terminology challenges faced by others and the solutions they used to overcome them. And, you'll discover how listening to the words your customers use to describe your products and services - and those of your competition -can help you improve marketing, sales and public relations efforts.

When Bad Content Happens to Good Products : Why Quality Content Matters to Product Marketers and Managers

Brand, product, and marketing managers are beginning to understand that ensuring content quality at the source of creation is fundamental to delivering a satisfying customer experience and fostering brand consistency. Watch this lively discussion on content quality as a driver of global marketing success and see some real-world examples and approaches that are delivering business results today.

Terminology Extraction Using Acrolinx IQ – Improving Corporate Language and the Translation Process

Watch this webinar to learn more about managing terminology, the benefits to an organization of maintaining corporate terminology, best practices for using it, and how to use multi-lingual term extraction.

A Rose by Another Name Is Not a Rose – Terminology Management Matters

This webinar is beneficial to any content professional with a need to manage terminology across a body of content, and understand the benefits of terminology management within their organization.

The Truth About TMs (Translation Memories)

In this webinar industry experts discuss the advantages and disadvantages of TMs and outline when to use them and when to rely on a human translation.

Garbage In Equals Garbage Out - A Practical Guide for Improving the Output of Machine Translation

In this webinar, Olga Beregovaya, CEO of proMT will provide you with a practical guide for improving the quality of machine translations, so that MT can work for you.

Information Quality Management: How IBM Drives Content Quality, Consistency and Consumability with Acrolinx IQ

Learn about the immense ROI that IBM has achieved by implementing a content quality strategy that assures information quality and consistency for their enterprise content.

Product Documentation: Untapping the Potential Through Reuse, Translation and Pleasing Customers

Michelle Boucher of Aberdeen presents how Best-in-Class companies do a better job of improving the process to create product documentation cut costs to improve customer experience increase revenue.