Here at Acrolinx we’re very excited to be hosting Content Connections, our annual virtual conference, on November 3-5. With thousands of content professionals already registered for sessions in North America (November 3) and Europe (November 4,5), this free, one-day event is all about making connections. You’ll find out how to use content to connect with your target audience. You’ll learn why connecting with all of the content creators in your organization is critical for speaking with one voice. Plus, you’ll get the chance to connect with some of the biggest brands and thought leaders in the business.
It’s going to be a fantastic conference – but don’t just take my word for it. Below are the top 10 reasons why you just can’t afford to miss Content Connections.
1) Enjoy World Class Speakers: Pulizzi, Handley, Davis, Kessler, and More
We know that you want to hear from the brightest thought leaders in content. That’s why this year we’re bringing you some of the biggest names in the industry. I’m talking about people like the Content Marketing Institute’s very own Joe Pulizzi, and MarketingProfs Chief Content Officer Ann Handley. And, with Andrew Davis, Doug Kessler, Scott Abel and Val Swisher, rounding out our lineup, we’ve got some of the world’s leading experts ready to share their insights with you.
2) Learn Best Practices from Some of the Biggest Brands in the Business
Think that top brands like HubSpot, Facebook, IBM, and Moody’s Analytics know a thing or two about content? You bet they do, which is why they and others are going to be on hand to share their experiences and insights with you.
3) Get Practical Tips on How to Create Better Content
We all know how important it is to create great content. But that’s often easier said than done, especially at scale. Fortunately, you’ll hear from a variety of experts about how to create and optimize your content so that it works just as hard as you do to cut through the noise and drive positive business outcomes.
4) Overcome One of the Greatest Challenges of Creating Global Content: Localization
If you’re responsible for creating content on a global scale, then you know how difficult translation and localization can be. Working with vendors is stressful because it doesn’t always yield good, consistent results. The good news is that it doesn’t have to be that way. We’ll share all of the tips you need to successfully manage your localization vendors so that you get great results every time.
5) Learn Advanced Tips and Tricks for Using Acrolinx
Acrolinx is a powerful tool, but are you using all of its capabilities as efficiently and effectively as you could be? We’ve got a team of our own in-house experts on hand ready to provide all of the practical how-to advice you need to get the most out of every time you use our content optimization platform.
6) Discover How to Increase Your Content Velocity with Agile Practices
We all know that content creation can be a slow process, but it doesn’t have to be. Learn from a panel of industry veterans to find out how they’re applying agile practices to content creation to ensure that they’re able to keep up with the growing demands of their business.
7) Find Out How One of the Largest Companies in the World Does Content Marketing
Everyone has heard of IBM, but not everyone can tell you how such a massive, successful company does its content marketing. Fortunately, we’ve got Steve Wright, IBM’s Vice President of Digital Enterprise and Business Analytics, standing by and ready to open the kimono to reveal some of IBM’s content marketing best practices.
8) Get Content Marketing Insights from the Godfather of Content Marketing Himself
That’s right, we’ve got Joe Pulizzi as a featured speaker. During his keynote, Joe is going to reveal five essentials that anyone doing content marketing for business needs to know. From creating goals and missions statements to leveraging influencers and partnerships, you’ll learn the secrets to epic content marketing.
9) Get a Handle on Some of the the Most Complex Challenges Facing Content Marketers
Did you know that content marketing is full of controversy? We’ll be looking at five of the greatest content controversies that content marketers deal with on a daily basis, unpacking them, and examining what they mean for you and your business.
10) It’s Free, it’s Virtual, and it Couldn’t Be Easier
How many conferences as good as this one don’t cost you a cent? Plus, since it’s virtual, all you have to do is switch on your computer and join in from wherever in the world you happen to be. Jump in and out of the sessions that you want to hear most all day. And, as if that weren’t enough, we’ve also got some amazing free giveaways that we’re raffling off to attendees, including a couple of brand new Apple Watches!