Join the Global Conference 2020 SCOTTSDALE, AZ / MAY 18 · 19 · 20

Kick Things up a Notch

Accelerate your business with the latest strategies and techniques for creating, delivering, and governing your content.

Make Global Contacts

Boost your profile with marketers, brand owners, content strategists, CX leaders, and technical communicators from top global enterprises.

Get Inspired

Drive for your goals with tips & tricks, lessons learned, and other successes shared by fellow content trailblazers.

Discover, Train Up, and Enjoy

  • Attend sessions that align with your interests and goals.
  • Spend 2 days with like-minded people from all over the world who deal with similar challenges.
  • Hear firsthand what’s new or coming soon from Acrolinx.
  • Get Acrolinx training. If you’ve participated in our workshops before, don’t worry, you’ll come away with new skills.
  • Help us make the sixth Content Connections the best ever!
  • Enjoy Scottsdale, a fun-filled, beautiful destination, whether you live in North America or Europe!
Interested in speaking? Let us know.
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Agenda

WORKSHOP DAY

The workshop day consists of two parallel tracks. Choose the one that's best for you.
Workshop Track 1 is for anyone new to Acrolinx or who wants a refresher on some of the central topics of managing Acrolinx.
Workshop Track 2 is designed for more experienced users looking to deepen and broaden their knowledge of Acrolinx.

Learn all about how to set up Guidance Profiles to capture your goals in Acrolinx. What guidelines do you need, and how do you configure them? How is Tone of Voice set up in Acrolinx?

Topics included:

  • Introduction to Content Profiles
  • Settings for guidelines and Tone of Voice
  • New and beta features

What should you manage as a term in Acrolinx? We’ll go through some practical examples and cover the main features of terminology in Acrolinx, including domains, statuses, fields, and term variants.

Topics included:

  • Using domains and statuses effectively
  • Using term fields to capture information about terms
  • Terminology checking and troubleshooting

What’s Analytics good for? Find out what you can learn about your content, your strategy, and Acrolinx itself.

Topics included:

  • Overview of Analytics dashboards
  • Using departments to segment your users
  • Setting up Content Groups for different types of content

Acrolinx is full of possibilities for capturing your goals, but are you doing it effectively? We’ll go into detail to talk about extraction, contexts, guidance profiles and some new and beta features.

Topics included:

  • Content Profile deep-dive
  • Evaluating and correcting Acrolinx guidance
  • New and beta features

We’ll look at the most effective ways to use Analytics to get insight into your content and strategy, including filtering and finding the metrics you need for different use cases.

Topics included:

  • Automatic data mapping for custom fields
  • Get more accurate Analytics with Content Recognition
  • Use case walkthrough: connecting Acrolinx to strategy

An effective terminology is an active terminology, with regular updates and feedback from within your team and organization. We’ll walk through a few models for setting up a terminology workflow and introduce the Acrolinx tools you can use to support them.

Topics included:

  • Term Contribution: Enable teams to submit new terms
  • Term Browser: A handy reference tool for writers
  • Term Discovery: Analyze your content for new terms

CONFERENCE DAY 1

Please check back soon. We‘re still working on setting up an exciting agenda for you.

CONFERENCE DAY 2

Please check back soon. We‘re still working on setting up an exciting agenda for you.

Speakers

Melissa Battles

Solutions Consultant Acrolinx

Melissa Battles

Solutions Consultant, Acrolinx
Melissa joined the Acrolinx Solutions team in August 2019. She has more than 20 years of writing and editing experience ranging from technical writing, marketing materials, and various topics like healthcare, real estate, ghost blog writing, and Search Engine Optimization (SEO). As such, Melissa appreciates each writer’s unique perspective. She also holds a Master in Business Administration, and enjoys helping our customers learn how to get the most out of Acrolinx.

Ulrich Callmeier

CTO & COO Acrolinx

Ulrich Callmeier

CTO & COO, Acrolinx
As CTO and COO, Ulrich Callmeier leads all R&D, Engineering, and Product Management for Acrolinx. He has more than 15 years of experience designing and implementing advanced natural language processing systems and holds a master’s degree in Computer Science with a minor in Computational Linguistics from Saarland University. Prior to Acrolinx, Ulrich helped lead the development of a new natural language analysis component for customer self-service software provider YY Technologies in Mountain View, CA, and was also part of the research staff at Saarland University

Sara Gilbertson Ley

Customer Service Manager Sub-Zero Group

Sara Gilbertson Ley

Customer Service Manager , Sub-Zero Group
Born and raised in Wisconsin, I came to Madison to attend the University of Wisconsin – Madison. I took a semester off from college to figure out what I wanted to do with my career. That landed me in Customer Service at Sub-Zero Group where I’ve worked ever since. I spent a few years in customer support and supervising contact center representatives while I completed my undergraduate degree. I saw an opportunity to increase the efficiency of our Customer Care team by centralizing the information used to answer support questions. That led me to Knowledge Management where I found work I am passionate about. Continuously improving how to get the best information to those who need it to support our luxury appliances and services is dynamic and very rewarding. Adding connected appliance customer service initiatives, new product development support for Customer Service, and present product support (part lifecycle management, emerging issue investigation) a few years ago was a natural fit that positions my team within the epicenter of change in our organization. I live in Madison, Wisconsin with my husband and son. I enjoy traveling to explore new destinations, relishing Wisconsin summer and lake life (not so much the winters), and all sorts of crafting in any time that remains.

Jackson Groves

Lead Documentation Architect Cerner Corporation

Jackson Groves

Lead Documentation Architect, Cerner Corporation
Jackson Groves is a lead documentation architect and manager at Cerner corporation. He and his team maintain the in-house style guide, corporate glossary, templates, standards, and work instructions for Cerner's technical documentation. His team also onboards and trains new technical writers, audits text for quality and compliance, and evaluates new tools for the technical documentation team. Over the past five years, Jackson has worked to incorporate data and quality metrics into the documentation process to improve the decision-making process. Jackson graduated from Truman State University with a degree in Journalism in 2007 and from Grantham University in 2010 with an MBA in project management.
In his free time, Jackson enjoys the outdoors and spending time with his daughters ages two and five.

Nicole Fisher

Solutions Consultant Acrolinx

Nicole Fisher

Solutions Consultant, Acrolinx
Nicole started working at Acrolinx in 2009 while working on her degree in Clinical Linguistics with a focus on speech technology. She's worked on linguistic development, project management and customer onboarding. In 2013, she took a 7-month sabbatical to travel around the world. As a Solutions Consultant, her current focus is on helping customers get the most out of Acrolinx.

James Longbotham

Senior Solutions Consultant Acrolinx

James Longbotham

Senior Solutions Consultant, Acrolinx
James started working at Acrolinx in 2009 while finishing a degree in Historical Linguistics. Since then, he’s been involved in customer onboarding and linguistic development. He also has a degree in Cognitive Systems and has worked as a technical consultant for artificial intelligence at PwC. As a Solutions Consultant, his current focus is on helping customers get the most out of Acrolinx.

Volker Smid

CEO Acrolinx

Volker Smid

CEO, Acrolinx

Peter Tauter

Senior Product Manager Acrolinx

Peter Tauter

Senior Product Manager, Acrolinx
Peter Tauter has worked in natural language processing for more than 10 years. Starting with a degree in computational linguistics and computer science, he collected profound experience in developing large-scale enterprise software and complex algorithms for processing natural language. As part of the product team at Acrolinx he develops solutions for the big and the small challenges when it comes to speak with one voice.

Deborah Walker

Linguistic Services Consultant Acrolinx

Deborah Walker

Linguistic Services Consultant, Acrolinx

Christopher P. Willis

CMO, Acrolinx
Christopher P. Willis is Acrolinx’s Chief Marketing Officer, responsible for all aspects of the company’s Marketing strategy. He brings over 20 years of experience growing companies in the technology sector. Before joining Acrolinx, Willis held leadership roles in marketing, creative, technical, and business development at companies including Perfecto, Pyxis Mobile, KPMG-CT, ModelGolf, and Cambridge Technology Group. Willis is a recognized thought leader, and is active within industry groups dedicated to the growth and health of Marketing Technology and the verticals he serves. He holds a BA from Gettysburg College.

Conference Venue

Andaz Scottsdale Resort & Bungalows
6114 N Scottsdale Road
Scottsdale, AZ 85253
Tel. +1.480.368.1234

Content Connections 2020 will take place at the Andaz Scottsdale Resort & Bungalows in Scottsdale, AZ. All of the workshops, sessions, and meals will be served at the hotel location. The Andaz resort is nestled in the Paradise Valley, minutes away from Old Town Scottsdale and all of the Valley of the Sun.

Accommodations

Hotel
Reserve your room for Acrolinx Content Connections 2020 in Scottsdale. We’ve arranged a block of rooms from May 14 – 23 at the Andaz Scottsdale Resort & Bungalows. You can choose your desired stay dates within this timeframe.

The price for a standard room with 2 queen beds starts at $219 per night.

Please use group code G-ALNX with a valid credit card when making your reservation.

Andaz Scottsdale Resort & Bungalows
6114 N Scottsdale Road
Scottsdale, Arizona 85253 United States

Phone
+1 480 368 1234

Email
concierge@hyatt.com

Located at the base of iconic Camelback Mountain in the heart of Scottsdale, Andaz Scottsdale is moments from local attractions. Discover a thriving artists’ colony, enjoy world-class shopping and dining, play a multitude of world-renowned golf courses, and discover the beauty of the Sonoran Desert.

Andaz Scottsdale guestrooms are situated in unique bungalow clusters, each with an outdoor terrace and will provide guests with a unique desert experience.

Transportation
The Andaz Scottsdale is located 16 miles (23 minutes by car) from Phoenix Sky Harbor International Airport and 8 miles (17 minutes by car) from Scottsdale Municipal Airport. The hotel can be reached by taxi, hotel shuttle, or rental car.

Parking
Valet parking is included in the Andaz Scottsdale resort fee.