Inclusive Content Audit: Measuring Digital Inclusivity in Technology

How inclusive is the technology industry’s web content?

How inclusive and clear is web content in the technology industry? We set out to find out.

We analyzed the website content of leading international technology companies, to understand the state of inclusivity and accessibility in the tech industry. 

When prospects and customers visit your website they want to feel welcome and easily find the information they need. And if they can’t, it’s going to negatively impact their customer experience. In this report, you’ll learn:

Leading tech companies for inclusive content

The report evaluates the digital content of 30 top tech companies, analyzing how well they address inclusivity and clarity. It provides rankings based on factors like accessibility, language simplicity, and the use of inclusive practices, offering a comparison of their efforts in creating user-friendly content.

Which industry has the most inclusive and clear content

The report identifies the tech industry’s position regarding inclusivity compared to other sectors. It highlights that while progress has been made, tech companies still face challenges in ensuring their content is fully accessible and clear for all users, with some industries excelling more in inclusivity than others.

Which inclusivity issues are the most common in the technology industry

The report outlines the common inclusivity issues faced by technology companies, such as complex language, lack of accessibility features, and limited representation of diverse audiences. These challenges can hinder the effectiveness of content and impact the overall user experience and be implicated in its content performance.

Download our report today to gain insights into the state of inclusivity and clarity in the technology industry!