Using Content Performance Measurements to Ensure Quality
Understand the quality & performance of your content.
Acrolinx measures content quality & correlates it with performance. This way, you understand how your style resonates with your audiences. No more guessing.
Trusted by the companies who care the most about writing standards
Measure, evaluate, and improve your content
Acrolinx offers actionable insights to drive editorial decision-making. Gain clarity on content alignment with established writing goals. Assess the effectiveness of content crafted by writers in meeting these goals. Understand how your writing goals resonate with your target audience.
Quality Metrics
Understand how all enterprise content scores against established enterprise writing goals.
Engagement Insights
Reveal how enterprise style and writing goals align with target audience expectations.
Writer Performance
Track how writers and editors follow to established writing goals and identify critical style changes.
Use content to drive business
Every piece of content is created for a reason. It’s expected to perform in some way. Maybe your content is expected to provide customers with clear answers to their questions. Or maybe it is expected to convert web traffic into leads. Your style guide represents how *you think* your customers want you to communicate with them. But how do you know if the way you’re communicating is optimized for performance?
Analytics from Acrolinx brings these two dimensions together: Quality and Performance.
Optimize editorial management
Qualitative metrics give content editorial insights into content style alignment and writer performance. Track and measure important KPIs in your editorial management process such as:
- Quality trends
- Editorial cost savings
- Individual, departmental, & overall content editing scores
- Content clarity improvements
- Readability trends
- Terminology usage and frequency
- Content compliance trends
- Translation savings
Correlate content quality with performance
To develop your strategy, you need to understand how readers consume your content.
Examine quality scores against performance to understand how well your writing standards resonate with your target audiences.
Content and editorial strategists use Acrolinx to adjust and pivot writing standards to best fit their audience needs.
Improve content quality
Writing and editing efficiently just got easier. As teams create and publish content, Acrolinx tracks how they’re adhering to your writing standards across different asset types, groups, and channels.
Use these insights to understand where style alignment deviates and what impact it has on performance. Editors can then adjust quality guidelines to follow best practices based on audience and content type.
Strategies to ensure content quality and compliance
Acrolinx reporting shares intricate details on the current and historical trends in content quality, the most common content issues identified, employee adherence to your content standards, and more.
Use these insights to track how content has improved over time to prove regulatory compliance, understand user adoption, and identify areas that need corrective action before they become a problem.
The best tools create the best content
Quality content drives performance. Acrolinx guides your editorial process with a comprehensive set of tools to both analyze and refine content quality. Equip yourself with the data you need to make better content decisions and refine your content strategy.
Decision makers use Acrolinx to understand content quality and performance in multiple ways:
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Uncover editorial bottlenecks that slow content production.
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Define enterprise content quality standards & how these standards resonate with audiences.
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Set quality benchmarks for content and identify poor content performance.
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Correlate business value to improved content efficiencies and quality.
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Prioritize content creators on improving quality for underperforming content.
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What our customers say
"Since implementing Acrolinx, we’re able to produce quality content faster and our writers can be more confident and it also means we have an extra layer of security against regulatory issues. We’re really happy with it."
Daniel Svensson
CellaVision
"We were expanding into overseas contractors and still needed that consistency and needed something that would be available for writers across the world in real time. Acrolinx allows us to provide a full editing and content governance solution."
Becky Zmarzly
HP (formerly Poly)
"I appreciate knowing our phrases that include Trademarks & Branding terminology or product names are tracked following legal rules. It makes me more confident in our writer's publishing events."
Erin M
Adobe
"Acrolinx integrates well into different tools, in my case, Microsoft Office and helps me with text correction, formatting, headers, and footers. Acrolinx helps me correct the formatting of the documents from start to the end."
Adnan A
Manager SME Enterprise
"Acrolinx helps us in so many ways. Service technicians and trainers have to think less when creating their materials and can work faster, technical writers are easily meeting readability requirements without having to outsource content evaluation to expensive external services, and terminologists have seen a 30% reduction in translation edits."
Language Operations
Roche
“Acrolinx just makes lives easier from author to editor to content manager.”
Daniel Burton
HP
"Acrolinx just works! We use Acrolinx to check 1000+ documents a year to make sure all of our content is high-quality. And their support team is also one of the best."
Bill Duncan
RICOH
See analytics and reporting in action
See how our AI capabilities help you create and maintain high-quality content in our demo.