Emotive Writing: How to Create Content That Resonates With Your Audience

On-Demand Webinar
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We all know that drawing on emotion can be a powerful tool in making your message more effective and memorable.

In this webinar, we’ll talk about emotive writing, why it’s important, and how you can apply it.

  • How emotion relates to content
  • Writing with intention and mapping it to the right emotions
  • Measuring the emotional impact of content

At the end, we’ll also touch on the next dimension of emotionally aware content and talk about our research into empathetic writing as a way to make your audience feel safe and understood.

Presented by

James Longbotham

Solutions Lead


Rebekah Cramerus

Data Scientist


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