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Social Speak: Is Social Media Ruining the Way We Write?

Social media has made a huge impact on our everyday lives. But is it wreaking havoc on the way we write? The Acrolinx team explores.

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Web Content Writing

How to Write Amazing Web Content in 5 Steps

Content writing is a mix of art and science.  And the most successful content writers focus on creating website content that engages, informs, and delights your target audience.  …

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Different tones of voice image

Different Tones of Voice: Why Brands Can Use More of Them

Any time you create content, your tone tells the reader how to feel about what they’re reading. Your brand tone communicates a distinct personality and style, unique to …

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What Is Tone of Voice and Why Does It Matter?

Tone of voice is how the character of your business comes through in your words, both written and spoken. It’s not about what you say, but rather the …

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Spotlight: Content creation

Spotlight: Grammar tips

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