Employees at Fiducia & GAD spent a great deal of their time and effort researching language- related questions. Authors had to consult several different sources to find the correct spelling of terms and product names. The time and effort necessary for ensuring high quality of their content was equally high. Altogether, the language used in different departments and the perceived image of Fiducia & GAD among customers and prospects were highly inconsistent.
To achieve consistency in their corporate language and across all types of content, Fiducia & GAD implemented Acrolinx in all departments. Acrolinx is used to extract and manage terminology and to check content for various types of language issues. An important part of the Acrolinx implementation was the creation of a terminology database which is integrated into the intranet and knowledge management system.