AI in HR Productive But Disruptive: What Does It Mean for the Future of HR?

Remember how much the world changed after the introduction of the iPhone? AI is having the same kind of impact in the workplace and on HR practices.

In the case of AI in HR, it must be leveraged responsibly to ensure fairness and mitigate bias. We took a deep dive with Britta Mühlenberg, the chief operations officer of content production software company Acrolinx, to examine the current state of AI in HR, from revolutionizing recruitment to personalizing the employee experience. Mühlenberg was previously Acrolinx’s chief people officer (CPO).

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Heard on the Street

Welcome to insideBIGDATA’s “Heard on the Street” round-up column! In this regular feature, we highlight thought-leadership commentaries from members of the big data ecosystem. This week Acrolinx’s CRO, Shane Cumming, shares how to calculate the ROI for your AI content governance platform.

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EU AI Act sets global standard for managing AI

The EU AI Act will come into force in 2024, meaning that global enterprise businesses will need to take steps toward compliance. The European Union’s AI Act regulates the technology by placing AI models into buckets of risk ranging from minimal risk to unacceptable risk. Check out what Acrolinx CEO, Volker Smid, had to say about the new regulations.

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Refact aims to make code-generating AI more appealing to enterprises

Vendors like GitHub and Amazon have introduced settings and policies aimed at allaying the fears of companies wary of the IP challenges around their GenAI coding tools. But it’s unclear that they’ve made much headway. In a 2023 survey of Fortune 500 businesses by Acrolinx, nearly a third said that intellectual property was their biggest concern about the use of generative AI. “We used permissive licence code to train [our models] because our customers demanded it,” Klimov said.

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25 AI Marketing Tools To Help You Win in 2024

Looking for some robot assistance? The top 25 AI marketing tools can make social media management (and marketing in general!) so much easier. Forgive us for using a technical term, but it’s absolutely bananas how far AI has come in the past year. And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better—especially when it comes to AI marketing tools.

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15 Best Enterprise Software Podcasts

The best Enterprise Software podcasts from thousands of podcasts on the web and ranked by traffic, social media followers, and freshness, by FeedSpot. The WordBirds Podcast, sponsored by Acrolinx, is in spot number two! Check out the full list in this article.

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Google debuts Imagen 2 with text and logo generation

Google’s making the second generation of Imagen, its AI model that can create and edit images given a text prompt, more widely available — at least to Google Cloud customers using Vertex AI who’ve been approved for access. But the company isn’t disclosing which data it used to train the new model — nor introducing a way for creators who might’ve inadvertently contributed to the dataset to opt out or apply for compensation. Called Imagen 2, Google’s enhanced model — which was quietly launched in preview at the tech giant’s I/O conference in May — was developed using technology from Google DeepMind, Google’s flagship AI lab. Compared to the first-gen Imagen, it’s “significantly” improved in terms of image quality, Google claims (the company bizarrely refused to share image samples prior to this morning), and introduces new capabilities, including the ability to render text and logos.

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Unlock Free Organic Traffic with AI Writing for Ecommerce

With the integration of AI writing for ecommerce, businesses can attain a competitive edge by leveraging advanced algorithms that optimize content and generate powerful SEO-optimized copy. This increases online visibility and ensures a steady stream of free organic traffic. Learn how Acrolinx can help in this article.

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Acrolinx: Boosting Your Editorial Efficiency to the Next Level

Stating the obvious, content is everywhere in today’s business scenario, and it wouldn’t be wrong to say that it drives the lion’s share of marketing initiatives for most of today’s organizations. Acrolinx, the leading SaaS enterprise editorial management system, enters here to optimize the content and editorial processes and enhance their efficiency.

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Navigating the B2B Marketing Landscape in 2023: Insights from Top Influencers

2023 was a tumultuous year for B2B marketers, with significant financial obstacles leading to budget cuts more severe for B2B companies compared to B2C firms. This economic climate prompted a cautious approach among business buying committees. In response, B2B marketers displayed resilience by creatively adapting to limited resources, focusing on impactful strategies, and leveraging community knowledge to navigate the tough economic landscape. ​ We honored these leaders in our eBook, The 101 Top B2B Marketing Influencers of 2023 which highlights their professional journeys and expertise. Below, find the key takeaways, highlighting the resilience, innovation, and strategic thinking of these marketing leaders, and offering broader lessons for B2B marketers.

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Amazon finally releases its own AI-powered image generator at AWS re:Invent 2023

Amazon says that Titan Image Generator was trained on a “diverse set of datasets” across a “broad range of domains” and can be optionally fine-tuned on custom datasets, and includes built-in mitigations for toxicity and bias. In a recent survey of Fortune 500 companies by Acrolinx, nearly a third said that intellectual property was their biggest concern about the use of generative AI. Another poll found that nine out of 10 developers “heavily consider” IP protection when making decisions on whether to use generative AI.

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Tuesdays with Trailblazers ft. Christopher Willis, CMO, Acrolinx

Acrolinx is a SaaS enterprise editorial management system that acts as an “editor by your side.” Christopher Willis, CMO, Acrolinx, takes us through the significance and nuances of enhancing editorial efficiency, the ways their AI-powered platform helps accomplish it, and how he has been shaping the marketing function at the organization.

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12 Trending AI Tools To Manage Your Business And Routine Operations

Looking for the perfect AI tools to use to manage and grow your business? So, this article is the right one for you. We brought you the list of the best and trending AI tools you can use for various activities in your business. It doesn’t matter if you’re a solopreneur or a start-up, these tools can help you improve your productivity and handle complex tasks easily. We try to cover the best tools in this post. All of which help you with the most important functions such as managing your marketing, sales, and day-to-day business operations.

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OpenAI promises to defend business customers against copyright claims

OpenAI today announced it’ll step in and defend businesses using OpenAI products if they face claims around copyright infringement as it pertains to OpenAI apps and services. As part of a new program, Copyright Shield, OpenAI says that it’ll pay the legal costs incurred by customers — specifically customers using the “generally available” features of OpenAI’s developer platform and ChatGPT Enterprise, the business tier of its AI-powered ChatGPT chatbot — who face lawsuits over IP claims against work generated by an OpenAI tool.

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Can Artificial Intelligence Write Better Email Subject Lines Than Humans?

Unless you’re an expert email marketer, coming up with brilliant subject lines every time can be tough. This is especially true if you’re sending personalized emails multiple times per week. Plus, you may need to write several subject lines and run split tests to find the best. This is time-consuming! This post will explore how AI works with email subject lines and why you should get inspiration from AI when writing email subject lines. You’ll also learn about some of the best AI email subject line generators.

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Solving the Attribution Challenge: Christopher P. Willis shares his Global Active Awareness Scoring Methodology

At first glance, tracking engagement data may sound like another vanity metric—until it shows an uptick in meaningful sales conversations. Sales and marketing alignment was never a problem for Acrolinx, as evidenced by Christopher P. Willis’ title: Chief Marketing & Pipeline Officer. In this episode, Chris talks about the value of tracking engagement data and its usefulness for sales and introduces his Global Active Awareness Score (GAAS), a comprehensive methodology to measure awareness and attribution by tracking every touchpoint and interaction with the audience.

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Acrolinx Is More Than an AI Writing Assistant: Meet The Enterprise Editorial Management System Used By The World’s Biggest Brands

AI has been shown to have risks in content, especially for companies with an ample supply of content sources and insufficient management of the editorial process. But what if businesses could leverage AI to improve content governance? Acrolinx helps companies govern their content sources efficiently with its AI editorial management software. It allows users to train language models with their best content and create brand-specific guidelines for every content form, from technical documentation to marketing blogs. We spoke with Christopher Willis, Chief Marketing Officer of Acrolinx, about how Acrolinx enables companies to maintain their content strategies, create brand-aligned content, and optimize the editorial process for cost and time savings.

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Britta Mühlenberg Expands Role To Chief Operating Officer as Acrolinx Prepares for Major Product Launch

Britta’s elevation to COO comes as the AI content innovator prioritizes organizational alignment to fuel even better customer experience as it prepares for its latest generative AI offering. Acrolinx, a global leader in SaaS enterprise editorial management and content quality improvement, proudly announces Britta Mühlenberg as its Chief Operating Officer. Britta will continue to lead the Acrolinx People Function, while expanding her responsibilities to include all post-sales customer-facing teams. This change is aimed to further emphasize the importance of leading a unified global customer organization, and providing an exceptional customer experience.

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Acrolinx Launches WordBirds Podcast with Guests from Microsoft, Riot Games, and More

Acrolinx, the AI-powered Content Impact Platform designed to maximize the impact of enterprise content, is launching WordBirds, a new podcast for content creators. Upcoming episodes feature content experts from some of the biggest names in business, including Microsoft, Wayfair, Accenture, and Riot Games. Acrolinx’s WordBirds podcast tackles all things content creation for enterprises, including content governance, social media, content strategy, technical documentation, product content, user experience, and learning content.

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TransPerfect GlobalLink CCMS Releases Certified Acrolinx Connector for Astoria

TransPerfect, the world’s largest provider of language and technology solutions for global business, today announced that its connector between the GlobalLink CCMS Astoria platform and Acrolinx has been upgraded and recertified by Acrolinx GmBH. This action marks the latest milestone in the strategic relationship between TransPerfect and Acrolinx that began in 2013.

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Acrolinx Marketing Team Wins Silver Stevie® Award in 2021 International Business Awards®

Award-winning Acrolinx Marketing team uses their own AI and NLP powered technology to deliver results. Acrolinx, the AI-powered content improvement SaaS company that recently recorded record growth and customer retention, today announced it has received a Silver Stevie Award for Marketing Department of the Year. Uniquely, the Marketing Team was able to take advantage of the Acrolinx Platform to create its engaging marketing campaigns and content.

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Acrolinx Welcomes Christopher Rummel and Daniel Nutburn as It Continues to Accelerate Its Business

Acrolinx, a global leader in AI and NLP-driven enterprise content improvement and intelligence, is proud to welcome Christopher Rummel as Vice President of Sales for EMEA and Asia-Pacific, and Daniel Nutburn as Vice President of Global Partners and Alliances. They will help Acrolinx meet the growing cross-sector demand for AI-powered content governance and expand its penetration into global markets.

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